This begs the question: how many devices do we really need? The folks in the corporate world when they get all excited in their eHome prototypes, they become increasingly out of touch with the economic realities that most of us face. The bubble hits home when the line for the company’s expectation of consumers buying products without any rational sense of them providing something meaningful for people in terms of say increased productivity, hits the reality of their being only so much money people can spend on these things.
A crash is when the two lines intersect. There is not limitless money just as there is not limitless resources. And that needs to be considered as well – this idea of a moral and ethic obligation for us as consumers to think about the ecological and social implications of these vast industries that produce these products of our modern world. Also in the consumer frenzy we tend to overlook the reality that there might be better things we could be doing for ourselves as well as humanity than considering what has become little more than business gossip about what these corporate titans are doing?
When we consider the huge impact of making the computers on the planet, Apple and other companies are some of the worst ecological offenders of our time. Especially when you consider Apple’s anti-recycle and anti-repair attitude when it comes to getting the max life out of its products.
For me the reality of Apple’s selfishness and arrogance is most obvious when it comes to their obtuseness in regards to this idea of making more ecologically and socially responsible computers – despite its huge cash pile. I think this is the kind of innovation that really matters for the future of humanity.
The open source guys are different. These see the world different than the dominant cultures of the computer world today: Microsoft, Apple, Samsung and Google. Linux designers continue to design low power systems that do pretty much everything most of us ever need on computers that are 4-7 years old or more. Also there is amazing work to get to low power desktop capabilities on ARM systems that cost 50 dollars.
We are rapidly moving towards the realm of absurdity when it comes to many consumer sectors and the options their offer which are so much more than most of us consumers need for our everyday lives. For example the Retina screen is close to the limits of what our eyes can see, in terms of display quality and definition. So as our ecofootprint grows, the reality is that we can really do just fine with older and more compact technologies, using a fraction of the computing and technology power we now have at our disposal in our phones, computers, cars and even washing machines.
iWatch is the latest and most obvious sign that despite all of our state of the art technologies we still feel like it is not enough. Maybe its not enough because we are not focusing on what is important in life?
I encourage people to just stop a moment and consider this idea of much is enough. Maybe we are reaching this point of pretty much having all that we need in these technologies. Possibly now the real innovation should be focused on making them last longer so that they don’t have to be replaced so often. In this process, we can reduce our ecofootprint and focus on more pressing issues like extreme world poverty and global climate change.